Where to Get AEO Consulting for Generative Engine Optimization (GEO)? A Real-World Use Case

As AI transforms how content is discovered and delivered, the old SEO playbook is no longer enough. Brands looking to stay visible in AI-driven interfaces like Google’s AI Overviews and ChatGPT Search need a new layer of strategy: Answer Engine Optimization (AEO). Here is how AI overview will look like

But AEO is not just about schema markup or structured data. It’s about positioning your brand as a trustworthy, authoritative source that AI systems want to cite. In this blog post, We will walk you through:

• What AEO consulting for generative engines actually involves.

• A real-world use case (ours).

• How to evaluate if you’re ready for AEO.

• Where to get help if you want visibility in AI-generated answers.

AEO (Answer Engine Optimization) focuses on optimizing your content to appear in direct AI-generated responses. While traditional SEO focuses on ranking in blue links, Answer Engine Optimization focuses on “being the answer.”

In the age of Generative Engine Optimization (GEO), AI systems don’t crawl and rank content the same way search engines used to. They understand, summarize, and reference based on structured signals, relevance, and topical authority.

Learn how Answer Engine Optimization fits into the broader evolution in our previous blog Evolving from Position Zero SEO

When we at Digital Profound started exploring this space, we weren’t aiming to be theoretical. We had a challenge: get visibility for niche service websites (like physiotherapy and dental web services) in AI search outputs not just traditional SERPs.

Here’s what we did:

1. Reframed the Offering

We didn’t just say “affordable websites.” We repackaged the offer as a solution to a user’s most likely question:

“What’s the best way for a small clinic to get online visibility fast?”

2. Enhanced Entity Recognition

We ensured every landing page had proper schema, linked mentions across reputable directories (PR.com, Crunchbase, Medium), and consistent NAP (Name-Address-Phone) data.

3. Created Sourceworthy Content

Rather than bulk blogs, we created signal-rich content like:

• Practical guides

• Structured FAQs

• Case studies with embedded credibility indicators

4. Tracked Snippet Inclusion

We monitored when our clients’ sites were referenced in AI summaries (via Google’s AI Overviews and Perplexity), refining content based on what was being picked up.

You’re not going to find “Answer Engine Optimization Experts” on every street corner. Here’s what to look for in a consultant or agency:

What You Need	Why It Matters
Experience with structured data	Helps ensure your content is AI-readable
Understanding of AI crawlers	e.g., how GPTBot or Google-Extended work
Real-world test cases	Theories don’t count, proof does
Ability to balance SEO & Answer Engine Optimization	You still need to rank, but also be cited

Digital Profound offers tailored AEO consulting backed by hands-on implementation and live experimentation. We don’t just strategize, we execute, measure, and adapt in real time.

Here’s a quick self-check:

• Do you publish original, helpful content regularly?

• Is your site entity recognized across sites and directories like Crunchbase, LinkedIn, PR.com?

• Are you using structured markup (FAQ, How-To, Article, etc.)?

• Have you tracked any appearance in AI summaries?

If you answered “no” to more than two of these, you’re missing visibility in the emerging AI layer.

Claim Your Entity Footprint

List your business in free directories and citation sources like:

• PR.com

• Product Hunt

• Crunchbase

• AlternativeTo

• Startup.info

Use llms.txt to Guide AI Bots

New players like GPTBot use llms.txt as a way to honor content access rules. Read our latest blog on llms.txt vs robots.txt

Optimize Key Pages for Questions, Not Just Keywords

Tools like AlsoAsked, Answer Socrates, and Perplexity Labs can reveal what users are truly asking and how AI is responding.

Answer Engine Optimization and Generative Engine Optimization aren’t optional anymore. They’re a strategic edge. If your business depends on digital visibility and whose doesn’t then you need to be visible where the next wave of discovery is happening in AI-driven responses.

Digital Profound is one of the few agencies actively testing, documenting, and delivering results in this Answer Engine Optimization GEO evolving space. If youwant to know more about it, let’s talk.

Ready to explore AEO consulting? Get in touch